Sales growth slows when leadership gaps appear. Hiring a full time VP of Sales takes months and locks you into a high fixed cost. A fractional VP of Sales gives you immediate access to senior sales leadership without the long hiring cycle or long term commitment.
A fractional Vice President of Sales works directly with you to bring clarity, structure, and accountability to your sales function. This role is designed for companies that need results now, not after six months of onboarding.
A fractional VP of Sales is an experienced sales leader who works with your company on a part time or contract basis. You get the same strategic thinking, execution discipline, and leadership you would expect from a full time VP of Sales, but scaled to your current stage.
This role focuses on building a sales system that works. A fractional VP of Sales defines your sales strategy, sets targets, designs your pipeline, improves forecasting, and leads your sales team with clear expectations. They work closely with founders, CEOs, CROs, and marketing leaders to ensure sales execution supports revenue goals.
Many companies reach a stage where sales feels busy but unpredictable. Deals move slowly, forecasts miss targets, and founders are pulled back into closing.
A fractional VP of Sales solves this by stepping in as a senior leader who can quickly assess what is broken and fix it. This role is ideal if you already have sales reps but lack structure, or if you are preparing to scale and want to build sales correctly from the start.
Companies choose fractional leadership when they need speed, experience, and flexibility without the cost of a full time executive.
This role focuses on building a sales system that works. A fractional VP of Sales defines your sales strategy, sets targets, designs your pipeline, improves forecasting, and leads your sales team with clear expectations. They work closely with founders, CEOs, CROs, and marketing leaders to ensure sales execution supports revenue goals.
New York companies operate in fast moving and demanding markets. Many SaaS, fintech, and services companies in New York bring in fractional sales leaders during growth transitions.
In one New York based SaaS company, inconsistent forecasting and stalled pipelines limited growth. A fractional VP of Sales redesigned the sales process, introduced clear qualification standards, and implemented weekly pipeline reviews. Within months, the team gained visibility into revenue and improved close consistency.
In another case, a professional services firm in New York struggled with low conversion despite strong inbound leads. A fractional VP of Sales aligned sales and marketing, refined pricing conversations, and coached the team on deal control. The result was higher close rates and more predictable monthly revenue.
These outcomes come from experience, not experimentation.
When you hire a fractional VP of Sales, you receive executive-level leadership focused on execution.
This includes sales strategy development, pipeline and forecast management, sales team coaching, hiring support, compensation planning, CRM discipline, and performance accountability. A fractional VP of Sales also acts as a strategic partner to you, helping you make better decisions about growth, headcount, and revenue planning.
This role can also provide interim leadership during transitions or unexpected leadership gaps.
Hiring a full time VP of Sales in New York typically costs between $350,000 and $400,000 per year when salary, bonus, and benefits are included.
A fractional VP of Sales in New York generally charges between $8,000 and $25,000 per month, depending on involvement and scope. This model gives you access to senior leadership at a fraction of the cost, without long term risk.
A fractional VP of Sales is responsible for improving how sales works across your organization. This includes defining the sales process, setting realistic targets, improving forecasting accuracy, coaching sales managers and reps, and creating accountability across the team.
The goal is simple. Build a sales process that produces consistent revenue and supports growth.
When selecting a fractional VP of Sales, experience matters. You want someone who has built and scaled sales teams, worked closely with leadership, and understands how sales, marketing, and revenue operations connect.
The right fractional VP of Sales brings a fresh perspective, fits your culture, and focuses on execution from day one.
If your sales team needs structure, leadership, and predictability, a fractional VP of Sales is the fastest way to get there.
