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Amit Kotecha

VP of Marketing · VP Marketing

Outbound Motion BuildAccount Expansion SellingDemand GenerationMid Market SegmentationSales Process DesignSales PlaybookAccount Expansion

Operator Overview

I specialise in building and scaling marketing functions for subscription and SaaS businesses, owning everything from brand positioning to lifecycle optimisation. As a three-time first marketing hire turned CMO, I’ve built teams of up to 25 people and driven 2-5x revenue growth by connecting creative storytelling with data-driven execution. I’m most energised by premium brands navigating complex product portfolios and new market expansion.

Expertise

Outbound Motion BuildSelf-claimed
45
Account Expansion SellingSelf-claimed
45
Demand GenerationSelf-claimed
45
Mid Market SegmentationSelf-claimed
45
Sales Process DesignSelf-claimed
45
Sales PlaybookSelf-claimed
45

Industries

SaaSMedia & ContentHigher Education
Marketing

Marketing Operating Profile

Marketing Scope

Revenue stages thrived in
Seed

Channels & Motion

GTM motion experience
Inside SalesAll

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