Abi Williams

I have over 20+ years of experience in VC & PE-backed companies in B2B, B2C2B, SaaS, Big Tech, Ad Tech, and Martech in the EMEA & global markets with a focus on revenue growth, monetization, digital transformation, GTM strategy, corporate strategy and leadership development. I excel in driving profitability & sustainability for businesses, with experience in global perspective, go-to-market methodologies, and business models. I’ve excelled in improving bottom and top-line revenue performance while driving unified goals across departments for organizational success. I am appreciated by peers and clients for my inclusive and people-centric leadership style, coupled with strong execution, strategic thinking, tactics, operational excellence, cross-functional alignment, and connectivity, with people and client success at the very core of implementation; I am Inter-culturally versed, having worked with different cultures, values, and beliefs with a knack for leveraging these uniqueness for better outcomes.