London until September, then Sydney from September onwards.

John C.

VP Sales

30+ hours / week

Reference number:

108

Sales Process Optimization Expert

GTM Strategy Development & Execution

Leadership & Motivating Sales Team

I’m a Fractional VP Sales who helps B2B SaaS companies grow smarter and faster. At Hive Learning, I increased ARR by 114% from new customers, built a high-performing SDR team that generated 72% of new logo ARR, and led our US expansion—growing it to 40% of global ARR within four years. My strengths lie in GTM execution, sales engine design, and team leadership across global markets.

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Primary Services

Sales Development,

New Customer Sales,

Revenue Operations

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Technical Expertise

HubSpot,

ZoomInfo,

Gong,

ChatGPT,

Salesloft,

GetAccept,

PandaDoc,

Monday.com

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Industry Expertise

Transportation & Logistics

Consumer Goods

Energy & Mining

Companies I worked with:

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Success Stories:

Increased ARR from new customers by 114% at Hive Learning between 2020-2022 through refining targeting, positioning and sales processes, leading to the business reaching profitability for the first time

Built and scaled a high-performing SDR team at Hive Learning that was responsible for generating 72% of new logo ARR within five years of the team’s inception

Saled Hive Learning internationally by replicating a successful UK sales engine (underpinned by healthy SaaS metrics) and hiring and leading a US team, with the new US business accounting for 40% of ARR within four years of its inception.